Mohammed Abdullah

SEO & Performance Marketing Portfolio

Projects That Turned

Traffic Into Revenue

Real campaigns. Measured outcomes. Every project here started with a business problem and ended with compounding, data-backed growth.

The Framework

Process Behind

Every Win

The same six-stage system powers every engagement — adapted for your channel, scaled to your business.

01
🔍

Research & Discovery

Business model deep-dive, competitor landscape mapping, search demand validation, and audience intent analysis.

  • Industry & competitor gap analysis
  • Keyword demand mapping
  • Audience intent profiling
  • Business goal alignment
02
🛠️

Audit & Diagnosis

Full technical, on-page, and off-page audit. Paid account structure review. Identifying the highest-impact problems first.

  • Technical SEO crawl audit
  • Paid account structure review
  • Content gap identification
  • Link profile analysis
03
📐

Strategy Design

A documented, prioritized roadmap — every action sequenced by expected revenue impact and implementation effort.

  • Prioritized action roadmap
  • KPI & success metric definition
  • Channel strategy blueprint
  • Timeline & milestone planning
04
🚀

Execution & Launch

On-page technical implementation, content brief deployment, and structural campaign rollouts designed for quick wins.

  • Technical fix deployment
  • Landing page optimization
  • Campaign structuring
  • Goal tracking configuration
05
📈

Growth Scale

Scaling what works. Expanding asset portfolios, systematic link-building acquisition, and multi-channel integration.

  • Content velocity acceleration
  • Advanced digital PR
  • Funnel conversion optimization
  • Cross-channel expansion
06
🔄

Review & Iteration

Continuous feedback loops via real-time data modeling. Re-prioritizing resources toward top performing revenue nodes.

  • Regular performance reviews
  • Algorithm impact monitoring
  • Dynamic roadmap adjustments
  • Continuous ROI evaluation
Industrious

Sector-Specific

Expertise

Every industry has different buyer intent signals, compliance considerations, and growth levers. These are the verticals where I've built depth.

🛒

E-commerce & Retail

12+ Projects · SEO, PPC, Shopping

🏥

Healthcare & Medical

8+ Projects · Local SEO, Paid

🏠

Real Estate & Property

10+ Projects · Meta Ads, Local SEO

💼

Professional Services

9+ Projects · Lead Gen, SEO

💻

Technology & SaaS

14+ Projects · Technical SEO, PPC

🎓

Education & EdTech

6+ Projects · SEO, Google Ads

💰

Finance & Fintech

5+ Projects · Compliance SEO, PPC

🍽️

Food, Hospitality & Travel

7+ Projects · Local SEO, Meta

The Stack

Tools I Work

Natively In

Not familiarity — fluency. These are the platforms where I make decisions, read data, and build campaigns daily.

📊

Google Analytics 4

Analytics

🔍

Google Search Console

SEO • Insights

🦅

Semrush

SEO Research

🎯

Ahrefs

Link Intelligence

🐸

Screaming Frog

Technical Audit

📈

Looker Studio

Reporting • Dashboards

💰

Google Ads

Paid Search

📣

Meta Ads Manager

Paid Social

🏷️

Google Tag Manager

Tracking • Events

🔑

Keywords Everywhere

Keyword Research

📍

BrightLocal

Local SEO

🛒

Merchant Center

Shopping Feeds

Currently accepting new projects

Ready to Become My

Next Success Story?

Every case study above started with a 30-minute strategy call. No pitch decks, no fluff — just an honest look at your current position and a clear plan for what it takes to grow.

No lock-in contracts
Response within 24 hours
Free initial audit
Results-focused engagement